Opinion: Farm Forward’s Investigation Into Alexandre Farms and the Greenwashing of Large-scale Dairy
Modern Farmer
AUGUST 16, 2024
They’re tools for the meat and dairy industry to market their products. Other companies that use Alexandre as a supplier, whether for ice cream, cheese, or even toddler formula, have used marketing based off of Alexandre’s humanewashing and greenwashing, and reaped the benefits. And then there’s the halo effect.
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