Public Understanding of and Attitudes Toward Bio-Based Labels and Claims
Jayson Lusk
MARCH 6, 2023
I recently completed a new study for the Plant Based Product Council exploring consumer understanding and attitudes toward bio-based labels and claims. Given the lack of harmonization and potential public confusion around terms used to describe the bioeconomy, a survey was designed to to determine consumer knowledge, beliefs, and preferences for the following 10 terms: biobased, biodegradable, bioeconomy, bioplastics, biopolymer, circular economy, compostable, organic, plant-based, and recyclabl
Let's personalize your content